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#1 2017-11-13 13:06:54

philwareham
Core designer
From: Farnham, Surrey, UK
Registered: 2009-06-11
Posts: 2,807
Website

Google Analytics - do we really need/use it?

More aimed at the devs – but do we really need Google Analytics on the official Textpattern sites any more? Although it can help see popular content it’s a pretty outdated concept I feel (especially since we respect ‘do not track’, so a fair portion of hits to those sites are never tracked anyway – meaning stats are fairly useless).

Google Search Console fulfils all the data we need regarding popular content (via referrer) anyway, and our site and GitHub track actual downloads of Textpattern itself – surely the only important stat at the end of the day.

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#2 2017-11-13 15:57:28

jpdupont
Member
From: Virton (BE)
Registered: 2004-10-01
Posts: 621
Website

Re: Google Analytics - do we really need/use it?

Essential for SEO ??? Some test sites remove points if there is not a statistics tool in the page …

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#3 2017-11-13 16:13:50

philwareham
Core designer
From: Farnham, Surrey, UK
Registered: 2009-06-11
Posts: 2,807
Website

Re: Google Analytics - do we really need/use it?

jpdupont wrote #307811:

Essential for SEO ??? Some test sites remove points if there is not a statistics tool in the page …

I don’t really care about SEO tool scores, they are mostly meaningless. I am more interested in removing a large script (analytics.js) that has a stupidly short cache time and doesn’t give us any useful info anyway (since we don’t pay for AdWords).

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#4 2017-11-13 16:44:20

Bloke
Developer
From: Leeds, UK
Registered: 2006-01-29
Posts: 7,752
Website

Re: Google Analytics - do we really need/use it?

I’ve never used GA. I had a brief dance with Piwik but in the end didn’t see the point as analytics slows sites down for no real gain.

Mind you I don’t see the point of AdWords / Pay Per Click either, preferring the power of the written word than artificially boosting one’s rank for a 1% or (2% if you are very lucky) conversion rate.

Off with its head, imo.


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#5 2017-11-13 16:59:31

michaelkpate
Moderator
From: Avon Park, FL
Registered: 2004-02-24
Posts: 915
Website

Re: Google Analytics - do we really need/use it?

philwareham wrote #307806:

More aimed at the devs – but do we really need Google Analytics on the official Textpattern sites any more?

Speaking as a non-dev, I would assume that you, Phil, as the website guy, would be the one who cares most. And since you don’t, it seems pretty pointless.

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#6 2017-11-13 17:03:11

philwareham
Core designer
From: Farnham, Surrey, UK
Registered: 2009-06-11
Posts: 2,807
Website

Re: Google Analytics - do we really need/use it?

michaelkpate wrote #307815:

Speaking as a non-dev, I would assume that you, Phil, as the website guy, would be the one who cares most. And since you don’t, it seems pretty pointless.

Ha! Well it was more aimed at Robert and Stef really. Probably Robert mostly as I don’t know if anyone else looks at the stats.

Anyway, I’ve opened issues on forum and .com site repos. If Robert doesn’t respond in a couple of days with an opinion I’ll remove GA.

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#7 2017-11-13 17:35:04

colak
Admin
From: Cyprus
Registered: 2004-11-20
Posts: 6,223
Website

Re: Google Analytics - do we really need/use it?

philwareham wrote #307816:

Anyway, I’ve opened issues on forum and .com site repos. If Robert doesn’t respond in a couple of days with an opinion I’ll remove GA.

+1


Yiannis
——————————
neme.org | hblack.net | LABS | NeMe @ github

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#8 2017-11-13 17:35:57

maniqui
Moderator
From: Buenos Aires, Argentina
Registered: 2004-10-10
Posts: 3,070
Website

Re: Google Analytics - do we really need/use it?

If no one ever takes a look at GA for Textpattern, then it doesn’t make any sense to have it installed. But maybe, in the future, someone else (dev team or not) steps in and wants to take a peek?

It would be useful to have someone (familiar with GA) to take a look at GA data once in a while (twice or thrice a year) and provide some insights to devs (or even to the whole community).


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#9 2017-11-13 17:41:46

philwareham
Core designer
From: Farnham, Surrey, UK
Registered: 2009-06-11
Posts: 2,807
Website

Re: Google Analytics - do we really need/use it?

I can’t see what insights they would give us that we don’t already know via Webmaster Tools from Google, Yandex, Bing.

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#10 2017-11-14 10:33:33

gaekwad
Member
From: North Cornwall, UK
Registered: 2005-11-19
Posts: 2,006

Re: Google Analytics - do we really need/use it?

Aside: ad blocker usage is trending up and a number of them block stats like GA.

I have running battles with my clients who insist that they absolutely need GA and other stats stuff for A/B tests, metrics, reporting etc and don’t ever use them. It’s eye opening to have Ghostery running on some sites and watch 20+ trackers loading.

Even my pay-for SaaS accounts package has AdRoll running when logged in. Nothing is safe.

*adjusts tin foil hat*

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